Be ready to go over:

• Structured Frameworks – How you organize your analysis, identify key problem drivers, and build a logical flow from data to recommendations.
• Value Proposition Design – Your ability to align Plum's product capabilities with the specific pain points of the target client profile in the case.
• Presentation Delivery – How clearly, confidently, and persuasively you present your ideas to a panel of senior stakeholders.

Example scenarios:

• "You are pitching to a legacy manufacturing company with 2,000 employees. They currently use a traditional insurer and are highly resistant to digital platforms. Outline your pitch strategy and proposed benefits structure."
• "Analyze a mock dataset of a client's employee claims over the past year. Identify three key trends and propose a targeted wellness strategy to help the client manage their premium inflation."

Business Consultation & Client Strategy

This area evaluates your commercial acumen, negotiation skills, and ability to manage complex, multi-stakeholder corporate accounts.

Be ready to go over:

• Stakeholder Mapping – Identifying key decision-makers, influencers, and gatekeepers within a client organization and tailoring your message to each.
• Objection Handling – Navigating tough questions around pricing, network hospital coverage, and digital claims processing with poise and data.
• Strategic Account Growth – Developing plans to expand existing accounts through wellness integrations, voluntary top-ups, and corporate wellness programs.

Behavioral Alignment & Cultural Fit

Plum places a high premium on collaboration, transparency, and a customer-first mindset. This evaluation area focuses on how you work within a team and handle the challenges of a fast-growing startup.

Be ready to go over:

• Resilience and Adaptability – How you handle rejection, pivot in response to market feedback, and maintain momentum.
• Cross-functional Collaboration – Working with product, customer success, and operations teams to resolve complex client issues.
• Ethical Consultation – Demonstrating integrity and transparency when advising clients, prioritizing long-term trust over short-term gains.

As a Consultant at Plum, your day-to-day responsibilities will bridge the gap between business development, strategic consulting, and client relationship management.

You will lead consultative engagements with corporate prospects, deeply analyzing their employee demographic profiles, existing healthcare coverage, and budgetary constraints. Using these insights, you will design customized group health insurance and wellness benefits structures that maximize employee value while remaining financially viable for the organization.

Collaboration is central to this role. You will work closely with Plum's internal underwriting, product, and customer success teams to ensure that the solutions you design are seamlessly implemented and that client expectations are consistently exceeded. Additionally, you will play an active role in market intelligence, gathering feedback from your client interactions to help guide the internal product roadmap and shape Plum's evolving suite of wellness offerings.

To be competitive for the Consultant position, you should bring a strong mix of consultative skills, business development experience, and cultural alignment.

• Must-have skills – Exceptional communication and presentation capabilities, with a proven track record of managing complex B2B client relationships or consulting engagements. Strong analytical skills to interpret demographic data, claims ratios, and financial metrics are essential.
• Nice-to-have skills – Prior experience in the insurtech, corporate benefits, or SaaS consulting sectors is highly advantageous. An MBA or equivalent business degree from a reputable institution can also strengthen your application.
• Experience level – Typically, candidates with 2 to 6 years of experience in B2B sales, corporate consulting, account management, or strategic advisory roles perform exceptionally well in this process.
• Soft skills – A high level of empathy, active listening skills, resilience in the face of objections, and the ability to build trust with senior corporate executives.

Q: How difficult is the Consultant interview process at Plum? A: The process is generally rated as average in difficulty. While the interviews are rigorous and require strong structured thinking—especially during the case study and presentation rounds—the hiring managers are supportive, and the instructions provided are highly straightforward and relevant to the actual role.

Q: What is the typical timeline for the recruitment process? A: Plum is known for having one of the fastest interview pipelines in the industry. The entire 3-to-4 stage process is frequently completed in 1 to 3 days, with quick feedback and high engagement from the HR and leadership teams at every stage.

Q: How should I prepare for the case study round? A: Focus on structuring your thoughts logically. Practice breaking down business problems using clear frameworks, understand the basic economics of corporate group health insurance, and ensure you can present your ideas in a clear, visually structured, and professional manner.

Q: Does the final round require traveling to the Bengaluru office? A: Yes, the final round often involves an in-person meeting with the VP and Founders at the Bengaluru headquarters. This provides an excellent opportunity for you to experience the office culture firsthand and align on long-term strategic goals.

To maximize your chances of success, keep these practical, insider tips in mind as you navigate the interview process at Plum:

• Focus on Structure, Not Just the Answer: When presented with a case study or an analytical question, walk the interviewer through your methodology. Show them how you think, categorize information, and arrive at conclusions.
• Understand Plum's Core Value Proposition: Familiarize yourself with how Plum differs from traditional corporate insurance brokers. Highlight your appreciation for their digital-first claims experience, transparent pricing, and comprehensive wellness ecosystem.

• Align with the Founders' Vision: During the final rounds, be prepared to discuss the future of corporate healthcare in India. Showing a genuine interest in how technology can democratize access to healthcare will resonate strongly with the founders.
• Prepare Thoughtful Questions: Use the opportunity at the end of each round to ask insightful questions about the company's growth trajectory, product roadmap, or team dynamics. This demonstrates your proactive engagement and genuine interest in the role.

The Consultant role at Plum offers an exceptional opportunity to be at the forefront of transforming employee healthcare in India. By combining strategic consulting, client advisory, and business development, you will drive tangible impact for organizations and their workforces. The highly efficient, collaborative, and fast-paced interview process is a direct reflection of the dynamic and supportive culture you will experience as an employee.

To prepare effectively, focus heavily on polishing your case presentation skills, structuring your analytical thinking, and ensuring you can clearly articulate your consultative value proposition. Approaching your preparation with dedication and structure will significantly elevate your performance.

The salary insights module provides a representative overview of the competitive compensation packages offered for this position. When reviewing this data, consider how your specific experience, domain expertise, and performance during the case presentation can position you effectively during compensation discussions. For additional preparation resources, real interview accounts, and company-specific insights, explore the comprehensive tools available on Dataford.