What is a Marketing Analytics Specialist at Cargill?
At Cargill, a Marketing Analytics Specialist plays a pivotal role in translating complex market data into actionable commercial strategies. Operating at the intersection of agriculture, food ingredients, and global supply chains, Cargill relies on data-driven insights to navigate highly volatile markets and complex B2B customer journeys. In this role, you will be responsible for measuring and optimizing marketing performance, analyzing customer behavior, and providing the strategic intelligence needed to drive business growth.
This position is highly collaborative and carries significant strategic influence. You will not simply be generating reports; you will be partnering with product managers, commercial leaders, and digital marketing teams to define key performance indicators (KPIs) and evaluate marketing return on investment (ROI). Whether you are supporting animal nutrition brands, food ingredient divisions, or bio-industrial applications, your analysis will directly influence how Cargill positions its products and allocates its marketing budgets globally.
To succeed as a Marketing Analytics Specialist, you must possess both the technical capability to synthesize diverse datasets and the business acumen to communicate your findings to non-technical stakeholders. Cargill's sheer scale means you will work with vast, sometimes fragmented data sources. The challenge—and the primary value of this role—lies in your ability to establish clear measurement frameworks, build intuitive dashboards, and provide the narrative that turns raw metrics into a competitive advantage.
