Top 40
Prep plan
Updated weekly · Last refresh Aug 30

Publicis Groupe Data Scientist Interview Questions

The questions to prepare for a Publicis Groupe Data Scientist interview. Questions from real interview reports rank first. Updated weekly.

40questions
~6htotal time
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1
SQL & Data ManipulationStart here. 5 questions + 1 drill · ~53 min
2
Machine Learning9 questions · ~77 min
3
Metrics4 questions · ~34 min
Customer Churn Data for PredictionMedium

Tests data scoping for churn modeling using relevant behavioral and engagement signals.

Leading IndicatorsChurnDiagnosisPublicis Groupe
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4
Statistics & Probability6 questions · ~52 min
Designing Marketing A/B TestsMedium

Tests experimental design choices for measuring impact of marketing changes at scale.

Hypothesis TestingStatistical SignificanceA/B TestingPublicis Groupe
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5
Product Sense4 questions · ~34 min
Cross-Channel Campaign Success MeasurementMedium

Tests ability to define KPIs and evaluation plans for marketing campaigns across channels.

success metricsPublicis Groupe
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6
A/B Testing & Experimentation4 questions · ~34 min
Contradictory Primary vs Secondary MetricsMedium

Assesses decision-making under conflicting evidence and your approach to metric hierarchy.

MetricsPublicis Groupe
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7
More topics8 questions · ~69 min
Evaluate Whether a Model Is OverfittingMedium

How to tell if a model is overfitting by comparing training and validation behavior.

Cross-ValidationAUC-ROCAccuracyPublicis Groupe
Hands-On Dataset WorkflowMedium

Assesses your end-to-end approach to exploring, cleaning, and preparing data for modeling.

data handlingPublicis Groupe
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The finish line: interview-readyComplete all 40 questions plus 1 hands-on drill to finish this plan.