What is a Data Analyst at Samsung Ads?
As a Data Analyst at Samsung Ads, you will sit at the intersection of media, technology, and big data. Samsung Ads is an advanced advertising division that leverages proprietary Automatic Content Recognition (ACR) data from millions of Samsung Smart TVs globally. In this role, you are responsible for transforming massive, complex streams of television viewership and programmatic ad-delivery data into actionable strategic insights. Your work directly influences how advertisers optimize their Connected TV (CTV) campaigns, how product teams refine the user experience, and how executive leadership makes high-stakes business decisions.
The scale of data at Samsung Ads is immense. You will not simply be running basic queries; you will be working with petabyte-scale datasets that capture real-time media consumption patterns. This requires an analytical mindset that can bridge the gap between deep technical manipulation and high-level business strategy. Whether you are analyzing audience reach, measuring ad attribution, or designing new metrics for CTV performance, your contributions will have a direct, measurable impact on the global digital advertising ecosystem.
This role is highly collaborative and intellectually demanding. You will partner closely with Data Engineers, Product Managers, and Sales Operations to build robust data pipelines, design interactive dashboards, and deliver custom deep-dive analyses. To succeed, you must possess strong technical foundations, exceptional business acumen, and the communication skills necessary to translate complex data structures into compelling narratives for non-technical stakeholders.


