What is a User Experience Researcher at Appfolio?
At Appfolio, a User Experience Researcher is a strategic partner tasked with uncovering the "why" behind user behavior to drive product innovation. You are not just a data gatherer; you are a catalyst for empathy within the product organization. By deeply understanding the complex workflows of property managers, owners, and renters, you ensure that our software remains intuitive, efficient, and essential to our customers' daily operations.
This role is critical because Appfolio operates in a high-stakes B2B ecosystem where small frictions can lead to significant business impacts. You will work within a "Design Studio" model, providing research support that scales across multiple product teams. Your insights will directly influence the roadmap of products that manage millions of units across the United States, making your work both highly visible and strategically significant.
You will join a collaborative environment where research is integrated into the very fabric of the design process. Whether you are conducting deep-dive ethnographic studies or facilitating design thinking workshops, your goal is to bridge the gap between technical constraints and human needs. For a User Experience Researcher, Appfolio offers the unique challenge of solving intricate logistical problems while maintaining a human-centric approach to software development.




