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Times Internet Marketing Analytics Specialist Interview Questions

The questions to prepare for a Times Internet Marketing Analytics Specialist interview. Questions from real interview reports rank first. Updated weekly.

20questions
~3htotal time
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1
MetricsStart here. 5 questions · ~43 min
Diagnose a Sudden DAU DropHard

Investigate whether an 8.2% DAU decline is driven by product breakage, logging issues, or normal seasonal patterns.

DAU/MAUDiagnosisTime SeriesTimes Internet
Compare CAC Against LTVMedium

Calculate CAC and compare it with LTV to decide whether an acquisition campaign is economically viable.

CACcampaign viabilityLTVTimes Internet
SEO vs Paid Search MetricsMedium

Tests your ability to define and compare KPIs for SEO and paid search performance at scale.

campaign performanceTimes Internet
Multi-Touch Attribution ApproachHard

Tests your understanding of attribution methods and how you apply them to multi-touch journeys.

attributionTimes Internet
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2
Behavioral & Leadership12 questions · ~103 min
Summarizing Projects With Business ImpactEasy

Tests whether you can present project experience with clear ownership, stakeholder communication, and measurable business impact.

internshipbackgroundprojectsTimes Internet
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3
More topics3 questions · ~26 min
Compare Monthly User Retention CohortsMedium
Practice

Calculate month-1 retention for January vs February signup cohorts using joins, date filtering, and aggregation.

Window FunctionsDate FunctionsAggregationsTimes Internet
SEM vs Social Intent TrackingMedium

Tests your ability to connect channel intent to measurement strategy and tracking design.

Times Internet
Growth and Product StrategyHard

Evaluates how you connect user behavior and journey data to growth and product strategy at Times Internet.

Growth StrategyTimes Internet

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Hands-on SQL practiceWrite and run real queries in the editor. 2 drills · ~20 min
Calculate 30-Day User RetentionHard
Practice
Practice drill

Use CTEs, joins, and date filtering to calculate 30-day retention by signup cohort from login and feature usage data.

Window FunctionsDate FunctionsAggregationsCurefitReachMobiIndeed
Weekly Signup Cohort RetentionHard
Practice
Practice drill

Calculate weekly retention by signup cohort using CTEs, joins, date truncation, and distinct user counts.

Window FunctionsDate FunctionsAggregationsBrexPostmaneToro
The finish line: interview-readyComplete all 20 questions plus 2 hands-on drills to finish this plan.