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Updated weekly · Last refresh Nov 11

Roku Data Analyst Interview Questions

The questions to prepare for a Roku Data Analyst interview. Questions from real interview reports rank first. Updated daily.

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1
SQL & Data ManipulationStart here. 5 questions · ~47 min
7-Day Rolling Active UsersMedium
Practice

Compute daily active users and a 7-day rolling average using a CTE, distinct counts, and window functions.

Window FunctionsDate FunctionsRunning TotalsRoku
SQL Window FunctionsMedium

Evaluates your ability to correctly use SQL window functions for analytics.

sqlRoku
Detect Duplicate SessionsMedium
Practice

Identify repeated Roku streaming sessions by assigning duplicate ranks within matching user session signatures.

Window FunctionsRankingdata anomalyRoku
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2
Metrics3 questions · ~28 min
Month-Over-Month RetentionMedium

Tests SQL skills for cohorting and retention calculations.

RetentionKPICohort AnalysisRoku
Estimate Ad Glitch Financial ImpactHard

Tests ability to build an impact model linking technical issues to revenue outcomes.

roifinancial dataDiagnosisRoku
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3
Behavioral & Leadership14 questions · ~132 min
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4
More topics3 questions · ~28 min
Measure Long-Term Retention LiftHard

Design an experiment to tell whether a new feature improves true retention, not just short-term usage.

ExperimentationCausal InferenceGuardrail MetricsRoku
Define Metrics for New FeaturesMedium
Recently asked

Define a success metric for a new feature that captures real user value, not just raw usage.

MetricsFeature Prioritizationuser valueRoku
Measure Recommendation Algorithm SuccessMedium

Tests product analytics judgment for recommendation impact and measurement design.

MetricsUser ResearchUser NeedsRoku

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