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DEX Interview Questions

The questions to prepare for DEX interviews, across all roles. Questions from real interview reports rank first. Updated weekly.

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1
CodingStart here. 10 questions · ~85 min
2
Product Sense5 questions · ~43 min
Find Pain Points from FeedbackMedium

Use customer feedback to identify the biggest pain points in the user journey.

User ResearchUser NeedsPain PointsDEX
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3
Metrics6 questions · ~51 min
Measure B2B Funnel HealthMedium

Define the KPI set for a B2B marketing funnel, from lead generation through pipeline and revenue efficiency.

Funnel AnalysisKPILeading IndicatorsDEX
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4
Execution10 questions · ~85 min
Scaling for Increased TrafficHard

Tests your ability to design for scalability, reliability, and performance under growth.

Launch PlanningTrade-offsDEX
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5
Strategy6 questions · ~51 min
Explaining Why You LeftEasy

Tests self-awareness and ability to communicate career transitions professionally.

Competitive AnalysisValue PropositionDEX
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6
Sales & Customer6 questions · ~51 min
Tools Needed to SucceedMedium

Evaluates practical readiness, process thinking, and ability to leverage sales tooling effectively.

sales strategyDEX
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7
More topics7 questions · ~60 min
Data Quality in ETL PipelinesEasy

Approach for maintaining data quality and integrity across ETL pipelines.

IdempotencyData ModelingQualityDEX
Design a Cold Start RankerMedium

Design a recommendation and ranking system that handles cold start for both new users and new items without hurting feed quality.

Cold StartTwo-Tower ModelsRecommendation SystemsDEX
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