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Driver Incentives ROI

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Your question is Driver Incentives ROI. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

You are tasked with determining if we should increase driver incentives in a specific city at Bolt. What data do you look at, and how do you calculate the ROI?