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SQL Weekly Conversion by Channel
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SQL Weekly Conversion by Channel

MediumSQL · PostgreSQL

Problem

Write a SQL query to calculate weekly conversion rate by acquisition channel from a table of user sessions and conversions.

Assume a session is converted when it has at least one matching conversion record. Include channels and weeks with sessions but no conversions, and treat missing acquisition channels as Unknown.

Output

  1. One row per week and acquisition channel.
  2. Columns: week_start, acquisition_channel, session_count, converted_sessions, conversion_rate.
  3. Sort by week_start, then acquisition_channel.

Schema

user_sessions
ColumnTypeDescription
session_idPKINTUnique session identifier
user_idINTIdentifier of the user who started the session
started_atTIMESTAMPTimestamp when the session started
acquisition_channelVARCHAR(50)Marketing channel attributed to the session
conversions
ColumnTypeDescription
conversion_idPKINTUnique conversion event identifier
session_idINTSession associated with the conversion
converted_atTIMESTAMPTimestamp when the conversion occurred
conversion_typeVARCHAR(50)Type of conversion event
Tablesuser_sessionsconversions
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