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Using Data to Shift Strategy

MediumBehavioral & Leadership00:00
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Your question is Using Data to Shift Strategy. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

Tell me about a time you used data to change or influence a marketing strategy. Walk me through the situation, how you analyzed the data, how you persuaded stakeholders, and what happened as a result.