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Uncover Real Business Pain

MediumSales & Customer00:00
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Welcome to your interview.

The question is on your right: Uncover Real Business Pain. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes). Discussion and graded submissions share your five interviewer interactions, so spend them well.

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Problem

Scenario

You are in a discovery call and the prospect gives you broad answers about their environment, but the real business problem is still unclear. You need to uncover what is actually hurting the team, who feels it, and why it matters now.

Question

How do you uncover business pain points during discovery?