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SQL for Top Promotion Strategy
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SQL for Top Promotion Strategy

MediumSQL · PostgreSQL

Problem

Write a SQL query to find the top-performing promotion strategy by conversion rate, grouped by time period.

Use the provided exposure and conversion records. Treat each exposed user as one opportunity, and count a user as converted when their exposure has a matching conversion record. Return all strategies tied for the highest rate in each month.

Output

  1. One row per top-performing strategy and month.
  2. Columns: time_period, strategy, exposed_users, converted_users, and conversion_rate.
  3. Include ties, and order by time_period ascending, then strategy ascending.

Schema

promotion_exposures
ColumnTypeDescription
exposure_idPKINTUnique promotion exposure identifier
user_idINTUser who saw the promotion
strategyVARCHAR(50)Promotion strategy shown to the user
exposed_atTIMESTAMPTimestamp when the user saw the promotion
promotion_conversions
ColumnTypeDescription
conversion_idPKINTUnique conversion record identifier
exposure_idINTExposure associated with the conversion
converted_atTIMESTAMPTimestamp when the conversion occurred
Tablespromotion_exposurespromotion_conversions
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