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Top Marketing Channels in SQL
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Top Marketing Channels in SQL

MediumSQL · PostgreSQL

Problem

How would you write a SQL query to identify the top-performing marketing channels based on conversion rate over the last 30 days at Selectquote Insurance Services? Use the provided tables and return channels with at least two leads during the period.

Output

  1. One row per qualifying marketing channel with channel_name, total_leads, conversions, conversion_rate, and performance_rank
  2. Include the three highest-ranked channels, with ties retained
  3. Order by performance_rank, then channel_name

Schema

marketing_channels
ColumnTypeDescription
channel_idPKINTUnique marketing channel identifier
channel_nameVARCHAR(100)Marketing channel name
leads
ColumnTypeDescription
lead_idPKINTUnique lead identifier
channel_idINTMarketing channel associated with the lead
created_atDATEDate the lead was created
converted_atDATEDate the lead converted, or null if it did not convert
Tablesmarketing_channelsleads
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Your question is Top Marketing Channels in SQL. Start with the requirements and the two tables in the Question tab.

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