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Top Customer Cohorts by Revenue
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Top Customer Cohorts by Revenue

EasySQL · PostgreSQL

Problem

You are given a table of customer activity from PNC digital marketing campaigns. Write a SQL query to identify the top-performing customer cohorts, where a cohort is defined by cohort_month. Return each cohort's total revenue and customer count, sorted from highest total revenue to lowest, and show only the top 3 cohorts.

Because this is an easy SQL exercise, solve it using only a single table with aggregation, sorting, and limiting.

Schema

pnc_customer_activity
ColumnTypeDescription
activity_idPKINTUnique activity row identifier
customer_idINTCustomer identifier
cohort_monthVARCHAR(7)Customer acquisition cohort in YYYY-MM format
channelVARCHAR(30)Marketing acquisition channel
revenueDECIMAL(10,2)Revenue attributed to the activity
activity_dateDATEDate of customer activity
Tablespnc_customer_activity
Interviewer

Your question is Top Customer Cohorts by Revenue. Start with the requirements and the one table in the Question tab.

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