Your question is Segment Users for Growth Initiative. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You are working on a B2B SaaS product and the growth team needs to decide where to focus the next initiative. Different customer groups use the product in different ways, and the team cannot treat all users the same.
How do you think about customer segmentation when planning a growth initiative?