Your question is Seasonal LTV to CAC Analysis. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You are a product growth analyst on a consumer subscription product with strong seasonal demand. The team tracks LTV/CAC closely, but acquisition spend rises sharply in Q4 while customer retention and repeat purchase behavior peak later in the year. Finance wants a clean read on whether the business is actually improving or just benefiting from timing effects.
How would you think about LTV/CAC for a product with seasonal spending patterns?