Your question is Measuring Campaign Success. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
Can you walk me through a campaign you developed end-to-end and how you measured its success? Explain how you selected objectives and KPIs, established a baseline, tracked performance across the funnel, and connected results to business outcomes. Discuss attribution, optimization decisions, and any limitations or trade-offs in your measurement approach.