Dataford
Interview QuestionsInterview GuidesExperiencesCoaching
New
Pricing
Get started
Dataford
Popular roles
Software EngineerData AnalystData ScientistData EngineerBusiness AnalystAI EngineerMachine Learning EngineerProduct Manager
Browse
Browse All RolesEvery role hub, from analyst to MLBrowse All CompaniesCompany-specific interview loopsAll Interview GuidesThe full guide library
Top questions by role
Software EngineerData AnalystData ScientistData EngineerBusiness AnalystAI EngineerMachine Learning EngineerProduct Manager
Top questions by skill
SQLPythonStatisticsMachine LearningA/B TestingSystem DesignGenerative AIProduct SenseMetricsBehavioral
Browse all questions →Try a mock interview
Experiences
Practice
Mock InterviewsTimed interview simulations with feedbackCoaching1:1 coaching with people at your target companiesSuccess PathYour 6-week structured planModulesCurated lessons by topicWebinarsTalks from ex-Big Tech data leadsPlaygroundA free-form scratch editor
Learn
BlogInterview strategy and career adviceTech Job Market ReportHiring trends across data and AI rolesFor UniversitiesDataford for career centersAbout DatafordWho we are and how we build
Pricing
Build my plan

Measure Demand Pull-Forward from Promotion

HardA/B Testing & Experimentation00:00
Practice interviewer
In session
5 left
00:00

Your question is Measure Demand Pull-Forward from Promotion. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

You need to log in / sign up to chat or submit.

Scenario

You work on a retail apparel business and a promotion appears to lift sales during the promo window. Finance is concerned the spike may just be demand pulled forward from future weeks rather than incremental volume.

Question

How would you analyze whether the promotion increased sales or just pulled demand forward? What would you define as the primary metric, what guardrails would you track, and how would you decide whether to ship the promotion again?