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Marketing Campaign Experiment Design

HardA/B Testing & Experimentation00:00
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Your question is Marketing Campaign Experiment Design. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

Case study question: how would you organize a marketing campaign, with certain limit on flyers to send out and certain probability that each will be effective?