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Mapping Stakeholders in a Matrixed Account

MediumBehavioral & Leadership00:00
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Your question is Mapping Stakeholders in a Matrixed Account. Take a moment with it on the right.

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Problem

Walk me through your methodology for mapping key stakeholders in a new, highly matrixed global account. Tell me about a specific time you did this, how you identified power centers, buyers, blockers, and champions, and how that map changed your account strategy and results.