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Manage a Sales Pipeline Effectively

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Your question is Manage a Sales Pipeline Effectively. Take a moment with it on the right.

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Problem

Scenario

You are managing a book of business with a mix of new prospects, active evaluations, and renewal opportunities. You need a clear way to keep your pipeline healthy, focus your time on the highest-value deals, and maintain credibility with internal partners who rely on your forecast.

Question

How would you approach managing your sales pipeline effectively, including how you prioritize deals, track progress in Lyft's CRM, and communicate risks or changes to stakeholders?