Dataford
Top 50
Topic roadmap
Updated weekly · Last refresh Sep 13

Top 50 user retention Interview Questions

The most frequently asked user retention questions across all roles and companies, ranked by real interview frequency. Updated daily.

50questions
~7htotal time
50companies covered
Track your progressSign up free to work through all 50 questions and resume where you left off.
Start practicing free →
1
SQL & Data ManipulationStart here. 8 questions · ~70 min
Monthly Retention Cohort AnalysisHard
Practice

Build monthly signup cohorts with CTEs and joins to calculate month 0-2 retention for a self-serve product.

Data Analysisuser retentionCohort AnalysisRed VenturesBILLOpenAI
Find Inactive CustomersEasy
Practice

Find Flipkart customers with no orders in the prior six months using a LEFT JOIN and date-filtered aggregation.

data relationshipsuser retentionsql queriesFlipkartPNC Financial Services Group
Window Functions for RetentionMedium
Practice
Recently asked

Measure monthly retention for a January Ancestry Family Tree cohort using CTEs and ROW_NUMBER().

Window Functionsuser retentionsqlAncestrySpring Health
SQL Join for Event DropoffMedium

Assesses ability to model relationships across tables and compute event-based cohorts in SQL.

Joinsuser retentionsqlBoston Scientific
More SQL & Data Manipulation questions with a free account

Sign up to see every question

Create a free account to unlock this list and practice real interview questions.

Get my prep plan
2
Strategy6 questions · ~52 min
Retention Strategy for B2B SaaSMedium
Recently asked

Outline a strategy to improve platform retention by diagnosing churn drivers, accelerating adoption, and focusing on high-impact user cohorts.

improvement tacticsuser retentionGrowth StrategySonosShopeeKlaviyo
More Strategy questions with a free account
3
Product Sense14 questions · ~122 min
Retention vs Engagement BalanceMedium

Assesses your ability to align metrics and product decisions across competing time horizons.

Trade-offsuser retentionSShyena Tech YarnsTTMCGGRVTY (VA)
More Product Sense questions with a free account
4
Metrics18 questions · ~157 min
Diagnose Daily Active User DropMedium
Recently asked

Assesses metric-driven investigation and root-cause analysis for user engagement.

Data Analysisuser retentionDiagnosisWalmart Labs
More Metrics questions with a free account
5
More topics4 questions · ~35 min
A/B Test for User RetentionHard

Design a retention experiment with a clear MDE, user-level randomization, guardrails, power analysis, and a defensible ship decision.

experiment designMDEuser retentionbet365
More questions with a free account
The finish line: interview-readyComplete all 50 questions to finish this plan.