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Unity Business Analyst Interview Questions

The questions to prepare for a Unity Business Analyst interview. Questions from real interview reports rank first. Updated weekly.

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1
SQL & Data ManipulationStart here. 3 questions + 3 drills · ~54 min
Customer Orders: LEFT vs INNER JOINEasy

Explain how INNER JOIN and LEFT JOIN differ, and when to use each for matched-only versus all-left-row analysis.

JoinsData WranglingGroup ByUnity
Using Data to Solve a ProblemMedium

Assesses how you apply data analysis to drive decisions and outcomes.

Data AnalysisProblem SolvingUnity
7-Day Rolling DAU on FacebookMedium
Practice
Practice drill

Compute daily distinct active users and a 7-day rolling average using a CTE and window function.

ActivisionStripePyramid Consulting
SQL Month-Over-Month RetentionMedium
Practice
Practice drill

Calculate monthly active-user retention for Unity Ads using CTEs, joins, date truncation, and conditional aggregation.

Window FunctionsRetentiontransactionsUnityDoorDashAutodesk
Top Customers by Net SalesMedium
Practice
Practice drill

Compute top 10 customers by net sales using joins and aggregations, ordering by revenue with deterministic tie-breaking.

SubqueriesJoinsData WranglingGain DigitalTCSZest AI
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2
Strategy3 questions · ~24 min
Tell Me About YourselfEasy

Tests your ability to deliver a clear, relevant introduction tailored to the role at Aqr.

Competitive AnalysisGo-to-MarketUnity
Enterprise Segment InvestmentHard

Tests strategy formulation using market, customer, and financial considerations for Unity growth.

Business Modelmarket entryMarket SizingUnity
Model Subscription Pricing ImpactHard

Tests financial modeling approach, assumptions, and how you translate pricing changes into outcomes.

Pricing Strategyunit economicsfinancial forecastingUnity
3
Behavioral & Leadership13 questions · ~104 min
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4
More topics3 questions · ~24 min
Diagnose a Sudden DAU DropHard

Investigate whether an 8.2% DAU decline is driven by product breakage, logging issues, or normal seasonal patterns.

DAU/MAUDiagnosisTime SeriesUnity
Explain A/B Testing SignificanceMedium

Tests statistical communication skills and ability to translate analysis into product decisions.

CommunicationStatistical SignificanceA/B TestingUnity
Unity Ads Feature KPIsMedium

Tests KPI selection and ability to connect product outcomes to measurable business impact.

Success CriteriaKPIUnity

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The finish line: interview-readyComplete all 22 questions plus 3 hands-on drills to finish this plan.