Top 35
Prep plan
Updated weekly · Last refresh Aug 30

Superhuman Marketing Analytics Specialist Interview Questions

The questions to prepare for a Superhuman Marketing Analytics Specialist interview. Questions from real interview reports rank first. Updated weekly.

35questions
~5htotal time
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1
MetricsStart here. 3 questions · ~24 min
Measure Brand Awareness Campaign SuccessMedium

Define a KPI stack for a brand awareness campaign, from reach and recall to downstream pipeline and ROI.

KPILeading IndicatorsEngagement MetricsSuperhuman
Referral vs Paid Search LTVMedium

Tests metric design and causal thinking when comparing LTV across acquisition channels.

acquisitionLTVSuperhuman
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2
Product Sense5 questions · ~40 min
Research That Changed DecisionsMedium

Evaluates how you use research to inform decisions and tradeoffs.

Superhuman
A Product You LoveMedium

Assesses product sense and your ability to articulate what drives user value.

user experienceproduct knowledgeSuperhuman
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3
Behavioral & Leadership23 questions · ~184 min
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4
More topics4 questions · ~32 min
SQL Retention From Paid SocialMedium

Tests SQL skills for cohorting and retention calculations from paid acquisition data.

Window FunctionsRetentionsqlSuperhuman
Diagnose Email Newsletter DropHard

Tests structured debugging of funnel metrics and prioritization of likely causes.

root causeSuperhuman
Multi-Touch Attribution TradeoffsMedium

Tests attribution modeling choices and understanding of first-touch versus last-touch limitations.

attributionmarketing analyticsSuperhuman
Allocate $100K Marketing BudgetHard

Tests marketing analytics judgment and how you translate data into budget allocation decisions.

channel mixSuperhuman

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Hands-on SQL practiceWrite and run real queries in the editor. 3 drills · ~30 min
The finish line: interview-readyComplete all 35 questions plus 3 hands-on drills to finish this plan.