Top 16
Prep plan
Updated weekly · Last refresh Oct 17

Snap Business Analyst Interview Questions

The questions to prepare for a Snap Business Analyst interview. Questions from real interview reports rank first. Updated daily.

16questions
~3htotal time
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1
MetricsStart here. 3 questions · ~29 min
Diagnose Cross Campaign CTR DropMedium

Investigate a 15% CTR drop across multiple campaigns by decomposing performance and separating measurement issues from real demand changes.

Funnel AnalysisKPIDiagnosisSnap
Diagnose a Sudden DAU DropHard

Investigate whether an 8.2% DAU decline is driven by product breakage, logging issues, or normal seasonal patterns.

DAU/MAUDiagnosisTime SeriesSnap
Metrics for Snapchat+ AdoptionMedium

Tests product analytics thinking and metric selection for subscription feature adoption.

adoptionkpi hierarchySnap
2
SQL & Data Manipulation4 questions + 1 drill · ~48 min
Retention Query for AR LensesMedium
Practice

Calculate monthly Snapchat AR lens retention by comparing each month's active users with the prior month's users.

Date FunctionsRetentionJoinsSnap
CTR by Country and DeviceMedium
Practice

Calculate Snapchat click-through rates by country and device using a left join and distinct impression counts.

JoinsGroup BysqlSnap
Window Functions vs AggregationsMedium

Tests understanding of SQL analytics patterns and when to use window functions.

Window FunctionsAggregationsSnap
SQL Retention Rate by Campaign EngagementMedium
Practice
Practice drill

Compare day-seven retention for Snap users who engaged with a campaign on day one versus those who did not.

RetentionJoinsCase WhenSnap
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3
Behavioral & Leadership7 questions · ~67 min
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4
More topics2 questions · ~19 min
Social Media Saturation StrategyMedium

Assesses strategic thinking for maintaining growth and engagement in a saturated market.

market analysissocial mediaSnap
Ad Inventory Allocation DecisionHard

Tests data-driven strategy and tradeoff analysis for ad product allocation.

Cost-Benefit AnalysisBusiness ModelSnap
The finish line: interview-readyComplete all 16 questions plus 1 hands-on drill to finish this plan.