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Rakuten Data Analyst Interview Questions

The questions to prepare for a Rakuten Data Analyst interview. Questions from real interview reports rank first. Updated weekly.

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1
MetricsStart here. 5 questions · ~40 min
Using Dashboards to Read KPIsEasy

Explain how visualization tools help analysts track KPIs, spot patterns, and support decisions.

KPIsData WranglingDiagnosisRakuten
Analysis That Drove Measurable ImpactEasy

Describe a case where your analysis used the right metrics, shaped a decision, and produced a meaningful business result.

KPIsLeading IndicatorsDiagnosisRakuten
Measure Rakuten Feature SuccessMedium

Tests your ability to define KPIs, instrumentation, and evaluation methods for product experiments.

North Star MetricKPIsA/B TestingRakuten
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2
SQL & Data Manipulation3 questions + 3 drills · ~54 min
Handling Missing DataEasy

Tests practical data cleaning decisions and impact on downstream analysis quality.

Data WranglingCase WhenAggregationsRakuten
SQL Complex Query ExampleMedium

Tests your SQL proficiency and ability to craft and explain non-trivial queries.

Window FunctionsJoinsAggregationsRakuten
SQL and Resume AlignmentMedium

Assesses depth of SQL skills and your ability to tie them to real analysis work.

resumesqlRakuten
SQL Duplicate DetectionEasy
Practice
Practice drill

Find duplicate customer profiles by grouping on identifying fields and returning only repeated records.

Group ByHavingAggregationsAdtalem Global EducationAmerisave MortgageCitrine Informatics
Top 3 Products by CategoryMedium
Practice
Practice drill

Use a CTE and ROW_NUMBER to return the top three Rakuten products by completed-order revenue in each category.

Window FunctionsRankingCTEsCircanaRakuten
Analyze Decision Impact by RegionEasy
Practice
Practice drill

Use joins, CASE WHEN, and date filtering to compare outcome rates before and after a decision.

Data WranglingDiagnosisAggregationsHarbourVest Partners
3
More topics3 questions · ~24 min
Motivate Data Analysts at InsightFlowEasy

Define what motivates data analysts and turn those motivations into a product strategy that improves analyst retention and product adoption.

User NeedsValue PropositionProduct VisionRakuten
Japanese Conversation LevelEasy

Assesses your ability to communicate effectively in Japanese for collaboration at Rakuten.

CommunicationRakuten
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