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Prep plan
Updated weekly · Last refresh Sep 1

Meta Data Analyst Interview Questions

The questions to prepare for a Meta Data Analyst interview. Questions from real interview reports rank first. Updated weekly.

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1
SQL & Data ManipulationStart here. 18 questions · ~183 min
Top Referrers Driving Recent SignupsEasy
Practice

Find the top 3 Instagram referrers by signup volume in the last 30 days using joins, aggregation, and ranking.

Meta
Second Purchase Within 24 HoursMedium
Practice

Use a CTE and ROW_NUMBER to find Meta Marketplace users whose second completed transaction occurred within 24 hours of their first.

Meta
Meta Messenger Signup FunnelMedium
Practice

Build a Messenger onboarding funnel by signup date using CTEs, joins, distinct counts, and 7-day date logic.

Meta
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2
Product Sense8 questions · ~81 min
Define Metrics for Instagram LiveEasy

Build a metric framework for Instagram Live that captures creator and viewer value, not just raw view counts.

Meta
Diagnose Instagram Stories Engagement DropHard

Investigate a 5% drop in Instagram Stories engagement and recommend how Meta should diagnose causes and prioritize responses.

Meta
Balance Facebook Engagement and GrowthMedium

Decide whether Facebook should prioritize engagement or growth, and define the user, product, and metric trade-offs behind that choice.

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3
A/B Testing & Experimentation8 questions · ~81 min
Randomization for Instagram Reels TestEasy

Design an Instagram Reels experiment, choose the right randomization unit, size the test for a watch-rate MDE, and define ship rules with guardrails.

Meta
Design Facebook Feed A/B TestHard

Design an end-to-end A/B test for a Facebook Feed ranking change, including hypothesis, metrics, power, analysis plan, pitfalls, and launch rule.

Meta
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4
Behavioral & Leadership10 questions · ~102 min
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