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Updated weekly · Last refresh Oct 17

Lyft Customer Insights Analyst Interview Questions

The questions to prepare for a Lyft Customer Insights Analyst interview. Questions from real interview reports rank first. Updated daily.

50questions
~8htotal time
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1
SQL & Data ManipulationStart here. 9 questions · ~86 min
Compare Rider Retention by Signup CohortHard
Practice
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Use CTEs, joins, and date functions to compare month-1 retention across rider signup cohorts.

Window FunctionsDate FunctionsJoinsLyft
Compare Signup Cohorts by RetentionHard
Practice

Use CTEs, joins, and date logic to compare 30-day activity rates across monthly signup cohorts.

Window FunctionsDate FunctionsCTEsLyft
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2
A/B Testing & Experimentation10 questions · ~96 min
Compare Pre-Post Behavior After ChangeMedium

Compare customer behavior before and after a product change while avoiding misleading pre-post conclusions.

Confidence IntervalsExperimentationStatistical SignificanceLyft
Estimate Sample Size for Engagement TestHard

Estimate sample size for an engagement experiment, define MDE and guardrails, and pre-register the analysis plan.

MDEPower AnalysisSample SizeLyft
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3
Statistics & Probability10 questions · ~96 min
Statistical Methods for Customer SegmentationMedium

Explain which statistical methods fit customer segmentation, including how to handle scale, variance, and correlated features.

Unsupervised LearningFeature EngineeringCorrelationLyft
Confidence Intervals for InsightsEasy

Explain how to use confidence intervals when presenting customer insights.

Confidence IntervalsHypothesis TestingStatistical SignificanceLyft
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4
Product Sense9 questions · ~86 min
Research Analyst Motivation in ProductEasy

Explain what drives you as a Research Analyst, grounded in how research creates product value for users and teams.

User NeedsValue PropositionLyft
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5
Metrics10 questions · ~96 min
Evaluate SMB Onboarding Activation LiftEasy

Assess whether a new SMB onboarding flow increased activation, identify which funnel steps changed, and check for retention or monetization tradeoffs.

Funnel AnalysisConversion RateLyft
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6
More topics2 questions · ~19 min
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