Top 25
Prep plan
Updated weekly · Last refresh Oct 17

Instacart Consultant Interview Questions

The questions to prepare for a Instacart Consultant interview. Questions from real interview reports rank first. Updated daily.

25questions
~3htotal time
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1
StrategyStart here. 4 questions · ~32 min
2
Execution10 questions · ~80 min
Prioritize Across Concurrent Research StreamsEasy

Explain how you prioritize work across multiple simultaneous projects with shared people, conflicting stakeholder pressure, and uneven urgency.

Trade-offsRoadmappingScope ManagementInstacart
Discuss a Meaningful FailureEasy

Reflect on a real execution failure, what caused it, how you responded, and what you changed afterward.

Trade-offsSuccess CriteriaRisk AssessmentInstacart
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3
Metrics7 questions · ~56 min
Metrics for a New LaunchEasy

Define the core metrics for a new product launch, from early adoption and activation to retention and long-term value.

Lagging IndicatorsKPIsLeading IndicatorsInstacart
Diagnose Churn by Customer SegmentMedium

Investigate why one customer segment drives most churn and what actions to take.

User SegmentsChurnDiagnosisInstacart
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4
More topics4 questions · ~32 min
Values and Instacart CultureEasy

Tests cultural fit and alignment with Instacart’s operating principles.

User NeedsValue PropositionProduct VisionInstacart
Transaction Trends and RecommendationsHard

Tests SQL, data manipulation, and translating customer transaction patterns into actionable recommendations.

Window FunctionsData WranglingAggregationsInstacart
Statistical Methods AppliedEasy

Tests your depth of statistical knowledge and your ability to connect methods to real use cases.

RegressionCorrelationHypothesis TestingInstacart
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Hands-on SQL practiceWrite and run real queries in the editor. 3 drills · ~30 min
The finish line: interview-readyComplete all 25 questions plus 3 hands-on drills to finish this plan.