Top 21
Prep plan
Updated weekly · Last refresh Oct 17

HubSpot Data Analyst Interview Questions

The questions to prepare for a HubSpot Data Analyst interview. Questions from real interview reports rank first. Updated daily.

21questions
~3htotal time
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1
SQL & Data ManipulationStart here. 5 questions + 1 drill · ~56 min
Ranking Trial Results with Window FunctionsEasy

Explain how RANK(), DENSE_RANK(), and ROW_NUMBER() differ when ordering tied clinical trial results.

Window FunctionsRankingData WranglingHubSpot
Rolling 7-Day Average QueryMedium
Practice

Calculate Deliveroo's daily order volume and rolling 7-day average using a date spine, aggregation, and window functions.

sql queryHubSpot
Monthly Upgrades and MoM GrowthMedium
Practice

Calculate monthly active users who upgraded subscription tiers and their month-over-month growth rate.

Window FunctionsDate FunctionsJoinsHubSpot
Upgrades Without Feature AdoptionMedium
Practice
Practice drill

Use subscription history and feature usage data to find HubSpot customers with tier upgrades but no post-upgrade key feature adoption.

Lag/LeadJoinsCTEsHubSpot
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2
Metrics3 questions · ~27 min
Diagnose Client Engagement DropMedium

Diagnose a sharp decline in client engagement and break it down into cohorts, funnel steps, and likely business drivers.

Leading IndicatorsDiagnosisEngagement MetricsHubSpot
Define Success Metrics for FeaturesMedium

Set a clear north star, supporting KPIs, leading indicators, and guardrails for a new product feature.

North Star MetricLagging IndicatorsKPIsHubSpot
Dashboard for RetentionMedium

Tests ability to define retention metrics and choose effective dashboard visuals for product decisions.

RetentionCohort Analysisdashboard designHubSpot

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3
Behavioral & Leadership12 questions · ~110 min
Going Beyond for Customer SuccessEasy

Tests customer ownership, initiative, and stakeholder management through a concrete example of exceeding normal expectations to drive customer success.

CommunicationLeadershipOwnershipHubSpot
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4
More topics1 question · ~9 min
A/B Test Onboarding FlowMedium

Tests experimental design, metrics selection, and validity considerations for product changes at HubSpot.

experiment designGuardrail MetricsA/B TestingHubSpot
The finish line: interview-readyComplete all 21 questions plus 1 hands-on drill to finish this plan.