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hims & hers Interview Questions

The questions to prepare for hims & hers interviews, across all roles. Questions from real interview reports rank first. Updated daily.

22questions
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1
SQL & Data ManipulationStart here. 3 questions · ~29 min
7-Day Rolling Active UsersMedium
Practice

Compute daily active users and a 7-day rolling average using a CTE, distinct counts, and window functions.

Window FunctionsDate FunctionsRunning Totalshhims & hers
SQL for User RetentionMedium
Practice

Measure monthly user retention by signup cohort using date calculations and aggregated activity.

Window FunctionsDate FunctionsCTEshhims & hers
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2
Metrics3 questions · ~29 min
Analyze Campaign Metrics That MatterEasy

Explain how you evaluated a marketing campaign using funnel, efficiency, and business outcome metrics.

KPIsLeading IndicatorsDiagnosishhims & hers
Diagnose Funnel Drop-OffMedium

Analyze where users drop off in a product funnel and identify the biggest conversion leak.

AARRR FrameworkFunnel AnalysisConversion Ratehhims & hers
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3
Behavioral & Leadership12 questions · ~116 min
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4
More topics4 questions · ~39 min
Build a Customer Churn ModelHard

Build a churn prediction model for a subscription wellness business using behavioral, billing, and engagement data.

Cross-ValidationFeature EngineeringSupervised Learninghhims & hers
Measure Patient Onboarding SuccessMedium

Build a measurement framework for a new patient onboarding feature, with clear success metrics, guardrails, and decision criteria.

Success Criteriaonboardinguser valuehhims & hers
Interpreting an A/B TestHard

Explain a prior A/B test result, defend your conclusion, and propose a statistically rigorous next step.

experiment designGuardrail MetricsA/B Testinghhims & hers
Balance Personalization and PrivacyHard

Framework for deciding how much personalization a financial product should use without undermining user trust and privacy.

User NeedsValue PropositionProduct Visionhhims & hers
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