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Updated weekly · Last refresh Oct 17

Alibaba Group Business Analyst Interview Questions

The questions to prepare for a Alibaba Group Business Analyst interview. Questions from real interview reports rank first. Updated daily.

25questions
~3htotal time
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1
MetricsStart here. 3 questions · ~24 min
Diagnose a Sudden DAU DropHard

Investigate whether an 8.2% DAU decline is driven by product breakage, logging issues, or normal seasonal patterns.

DAU/MAUDiagnosisTime SeriesAlibaba Group
Structuring Your Cohort AnalysisMedium

Tests data modeling choices for cohort retention analysis and metric integrity.

RetentionData WranglingCohort AnalysisAlibaba Group
KPIs for Recommendation SuccessMedium

Tests ability to define measurable KPIs and connect them to business outcomes.

Success CriteriaKPIAlibaba Group
2
Strategy3 questions · ~24 min
Feasibility Metrics for New ServiceHard

Tests market and product feasibility analysis using relevant metrics and data sources.

market entryCompetitive AnalysisAlibaba Group
Diagnosing Margin CompressionHard

Tests prioritization and root-cause thinking across drivers of margin and profitability.

margin analysisdiagnostic frameworktransaction volumeAlibaba Group
Resume WalkthroughEasy

Present a concise, structured resume walkthrough that connects your experience to the Research Analyst role at Baird.

Estimationanalytical thinkingBusiness AcumenAlibaba Group
3
Behavioral & Leadership17 questions · ~136 min
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4
More topics2 questions · ~16 min
SQL Scenario: Reduced ConversionMedium

Evaluates your SQL problem-solving approach for diagnosing funnel and conversion issues.

scenario analysissqlAlibaba Group
Merchant Onboarding ViabilityHard

Tests end-to-end business analysis of costs, throughput, and financial impact for onboarding.

process improvementonboardingefficiencyAlibaba Group

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Hands-on SQL practiceWrite and run real queries in the editor. 3 drills · ~30 min
Month-Over-Month Retention QueryHard
Practice
Practice drill

Calculate next-month checking account retention for Chase customers with an online deposit during their first seven days.

sqlSpokeoJPMorganChaseNextdoor
Top Purchasing Categories QueryMedium
Practice
Practice drill

Write a SQL query to find the top three purchasing categories for users who registered in the last thirty days at Alibaba Group. Use completed purchases w...

Date FunctionsJoinssqlAlibaba Group
Top Categories SQL With Edge CasesMedium
Practice
Practice drill

Find daily top-performing product categories, preserving ties and treating null category or revenue values safely.

Date Functionsnull handlingRankingAlibaba Group
The finish line: interview-readyComplete all 25 questions plus 3 hands-on drills to finish this plan.