"Tell me about a time you had to influence marketers or product stakeholders to change how a campaign or growth initiative was measured—such as moving from vanity metrics to incrementality, funnel conversion, or A/B testing. What was the situation, what did you do, and what happened?"
"Tell me about a time you had to influence marketers or product stakeholders to change how a campaign or growth initiative was measured—such as moving from vanity metrics to incrementality, funnel conversion, or A/B testing. What was the situation, what did you do, and what happened?"
