Your question is Improve Engagement with A/B Testing. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You work on a streaming product and want to improve user engagement with a new experience on the Hulu home surface. You have a proposed change, but you need to decide whether to test it before rolling it out.
How would you use A/B testing to improve user engagement? Walk through how you would define success, size the test, and decide whether the change should ship.