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Reconciling CRM and Web Analytics

HardSQL & Data Manipulation00:00
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Your question is Reconciling CRM and Web Analytics. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Problem

If 10x Genomics' CRM data shows a discrepancy with our web analytics platform, how do you go about reconciling the two?