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Identify Top User Pain Points

MediumProduct Sense00:00
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Your question is Identify Top User Pain Points. Take a moment with it on the right.

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Problem

Scenario

You are working on a digital product and the team has collected a mix of survey responses, support tickets, session data, and interview notes. Leadership wants a clear view of which user pain points matter most, not just a long list of complaints.

Question

How would you identify the most important user pain points from qualitative and quantitative data?