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Multi-Channel ROI Measurement

Medium
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Problem

How would you approach measuring the ROI of a multi-channel marketing campaign at housing organisation?

Practicing as: Marketing Analytics Specialist interview at housing organisation

Hi, I'll play your housing organisation interviewer for the Marketing Analytics Specialist role. Candidates describe these interviews as mostly positive and moderately difficult, so expect me to be friendly and conversational. Take your time with the question above and answer like we're in the room.

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