Problem
How do you calculate Gross Rating Points (GRPs) and Cost Per Thousand (CPM), and what do these metrics tell us about a campaign's reach?
Practicing as: Business Analyst interview at Omnicom HealthHi, I'll play your Omnicom Health interviewer for the Business Analyst role. Candidates describe these interviews as mostly positive and moderately difficult, so expect me to be friendly and conversational. Take your time with the question above and answer like we're in the room.
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