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Find the Biggest Funnel Dropoff

MediumMetrics00:00
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Your question is Find the Biggest Funnel Dropoff. Take a moment with it on the right.

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Problem

Scenario

You're looking at a multi-step user journey for a product feature and want to understand where users are falling out. The team cares about both the overall conversion rate and which step is the main bottleneck, so they can focus product work on the highest-impact part of the funnel.

Question

How would you analyze a user funnel with multiple steps and identify the biggest drop-off?

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