Your question is Find the Biggest Funnel Drop Off. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You're looking at a user journey and want to understand where users are falling out before they reach the core value moment. The team wants a simple, structured way to pinpoint the biggest drop off and decide where to investigate first.
What’s your approach to identifying the biggest drop-off in a user journey?