Your question is Evaluate Onboarding Step Funnel Impact. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
You've shipped a change to the signup and activation flow in a consumer fintech app. A new onboarding step was added to collect more information early, and the team wants to know whether it improves downstream quality or creates too much friction at the top of the funnel.
How would you analyze whether a new onboarding step is helping or hurting the overall funnel?