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Displacing Satisfied CX Operations

MediumStrategy00:00
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Your question is Displacing Satisfied CX Operations. Take a moment with it on the right.

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Problem

Scenario

You're selling customer experience services into an account that says its current setup is working, either through an internal team or an outside provider. Leadership is not actively looking to switch, so you need a way to create urgency without sounding dismissive of the status quo.

Question

How do you approach a prospect who is currently satisfied with their in-house customer operations or a competitor's outsourcing solution?