Your question is Design Engagement Metric for In-Play. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
How would you design a product metric to measure customer engagement for our In-Play betting feature during peak sporting fixtures?
Clarify what engagement means for different bet365 users, distinguish meaningful activity from accidental or low-value interactions, and explain how you would validate the metric. Address measurement windows, segmentation, data quality, and potential trade-offs between engagement and responsible gambling.