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Define the Right North Star

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Welcome to your interview.

The question is on your right: Define the Right North Star. Take a moment with it first.

Talk your thinking through with me if you like - when you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes). Discussion and graded submissions share your five interviewer interactions, so spend them well.

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Scenario

You are the product growth analyst for a digital product that has multiple teams shipping features at once. Leadership wants one clear metric that captures whether the product is creating value, and they want to know how to tell if it is actually working.

Question

How would you define the right north star metric for a product, and how would you know if it is working?