You're working on a product team exploring a new advertising offering inside a consumer marketplace app. Leadership wants to know how small the first version can be while still proving the product has value for both advertisers and users.
How would you define the MVP for a new ad product, and what would you intentionally leave out?
Defining the core user and business problemScoping an MVP for a two-sided productPrioritizing must-have features versus nice-to-havesMaking explicit trade-off decisionsSetting measurable success criteria