
You are the Engineering Manager for a product team that owns a core workflow used by both customers and internal operations. Leadership wants the team to “move faster,” Product wants more visible feature delivery, and Support wants fewer escalations, but no one has agreed on what the team should be measured against. Before the next planning cycle starts, you need to set goals and success criteria that are specific enough to guide trade-offs and fair enough to hold the team accountable.
How would you approach setting goals and success criteria for the engineering team?