Your question is Churn Strategy ROI. Take a moment with it on the right.
Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).
How would you evaluate the ROI of a new strategy designed to reduce customer churn within our messaging platforms at Salesforce?
Explain the analytical framework, data you would require, how you would establish causality, and how you would translate retention changes into financial impact. Address implementation trade-offs and how you would recommend scaling or stopping the strategy.