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Canonical Profile Deduplication Function
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Canonical Profile Deduplication Function

MediumPython

Problem

Implement a function to deduplicate customer records by matching on multiple identifiers and returning the canonical profile at Acxiom.

The function receives a list of dictionaries. Records belong to the same group when they share a non-empty email, phone, or loyalty_id, directly or transitively. Return the earliest record from each group, preserving group order. Missing, empty, and null identifiers do not match other records.

Use the signature below. The input must not be modified.

Constraints

  • 0 <= len(records) <= 10^5
  • Each record is a dictionary
  • Each record may contain email, phone, and loyalty_id
  • Identifier values are strings, null, or absent
  • Only non-empty identifiers participate in matching
  • The input list and its records must not be modified

Function Signature

def deduplicate_customers(records):
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