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Build Business Health Metrics

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Your question is Build Business Health Metrics. Take a moment with it on the right.

Talk me through your thinking if you like. When you're confident, submit your answer and I'll grade it like a real screen (7/10 or better passes).

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Scenario

You are leading analytics for a B2B industrial equipment business. The leadership team wants a small set of metrics that show business health clearly, including pipeline velocity, not just a long dashboard of activity counts. Different stakeholders keep asking for different views, so your job is to define what should be tracked and how to present it.

Question

How do you build and present metrics that accurately reflect business health and pipeline velocity?